Showing posts with label Drinks. Show all posts
Showing posts with label Drinks. Show all posts

Monday, September 3, 2012

Sanatogen Story


Late Sunday afternoon, in the Hardy Lane Co-op for some bits and bats shopping and spotted some Sanatogen wine. It had two faces (that's rows of bottles to you but in grocery school they are called faces 'cos they face the customer. Almost certain these are a new addition, albeit it might be a temporary one.

Tonic wines still enjoy some popularity. Buckfast is the most popular these days but mostly bought by those who want a cheap alcohol and caffeine hit. Wincarnis rarely seen in shops, is still available, and is one from the 19th Century. Originally back in 1881 it had meat extracts in it hence the name literally Wine-Carnis (from Latin for meat).

The display advert is from 1939, which makes it over 70 years old. Not the 50 years old as quoted all over the web. However Sanatogen as a powder in a bottle has been on sale since at least 1904. Sold by chemists a nerve tonic and pick-me-up. The active ingredient is Sodium Glycerophosphate - which in small quantities is reported to have health benefits. Mixing it with fortified British Wine (not English Wine) came later. British Wine is made from imported grape must, or grape juice concentrate and fermented here. It attracted less tax that imported wines from wine producing countries. It was thus cheaper, and its taste appealed to a British palate that liked heavy sweet sherries, ports and ginger wine - QC Cream, Enva Cream Sherry (actually the queen of Cyprus Sherry), and VP Cream are some examples.

Anyway passed on the 15% strength Sanatogen for the time being, and went for the Sainte Martha, a very quaffable Languedoc. A French red is more to my taste and the past purchases haven't failed to please.

Tuesday, February 14, 2012

Soft Drinks for the duration


You go down the store for a bottle of your favourite refreshing fizzy drink, only to find them replaced by cordials or concentrates. This was the position during WW2.

"In order to set free more factory space and more labour for the war effort and to save fuel and petrol, Lord Woolton has reduced by a large percentage the amount and variety of 'soft' drinks that may be manufactured" - Manchester Guardian, Saturday19th December 1942.

The Ministry of Food ordered the closure of many soft drink factories with some being turned over to aircraft production. Those manufacturers that remained produced bottles full of red, yellow, and orange concentrate. The Vimto factory in Manchester produced a deep purple version. The return of empty bottles was also encouraged due to a shortage of glass. The Soft Drinks Industry (War Times) Association Limited (SDI) ran the operation from 1942 through to 1948.  After that the various brands Schwepps, C.W.S., Kia-Ora & etc returned to shelves.

A little research into the wartime National Loaf, officially known as National Wheatmeal Bread, led to discovering National Cheese, and now SDI Drinks. I wonder what else will be stumbled upon in the range of foods restricted in the national interest.
You can email : coop AT biffadigital.org with any information that will help in the making of this history.